Outcome. A lead referred by a partner reaches the manager who owns that partner relationship directly, instead of getting mixed into the general round-robin where nobody knows the referral context.
flowchart TD
A[Contact created / Partner name set] --> B{Lead source detail = partner-referral?}
B -->|No| C[Exit, handled by standard routing]
B -->|Yes| D{Partner name?}
D -->|mapped partner| E[Set owner = mapped partner manager]
D -->|blank / unmapped| F[Notify partner program owner + add to Needs manual routing]
E --> G[Set routed date, notify owner, create task]

When to use it, when not to
- UseUse it when the company runs a partner or referral program and each partner has a named internal manager responsible for that relationship.
- UseUse it when the referral source can be captured reliably, either through a partner-specific referral link parameter or a hidden form field.
- SkipDo not use it if there is only one partner manager for all partners; a single fixed-owner assignment (no rotation needed) is simpler, see the Variants section.
- SkipDo not use it for a named strategic account that happens to also be partner-referred; decide precedence with lead-routing-011 in a single document so the two workflows never fight over the same lead.
or the lead routing pack, 39 EUR
One-time, excl. VAT. 30-day refund, no questions asked. Founding prices until 31 October, then 199 and 59 EUR. Includes every spec added later, up to the full 500, and the one-click installer on the full library. Building on client portals? The agency licence at 449 EUR covers unlimited client portals.





