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Calculated property: days since last activity

One of 565 written HubSpot workflow specs, by a collective of independent HubSpot consultants.

Professional

Seat pricing: Professional edition. To build it, a GTM Seat or an Ops Seat (an Ops Seat cannot create marketing emails or sequences). Per-hub plans: Data Hub Professional.

Contact4 stepsUpdated for HubSpot seat pricing
OutcomeEvery contact carries a current "days since last activity" number, refreshed daily, so lists and reports can sort and segment by recency without a rep doing date math.
Workflow mapdata-quality-011
Daily schedule: active list members leads to Custom code: compute days since hs_last_activity_date. Custom code: compute days since hs_last_activity_date leads to Value computed?. Value computed? leads to yes: Set Days since last activity; no: Leave unchanged. yes no Daily schedule: active list members Custom code: compute days since hs_last_activity_date Value computed? Set Days since last activity Leave unchanged
Daily schedule: active list members leads to Custom code: compute days since hs_last_activity_date. Custom code: compute days since hs_last_activity_date leads to Value computed?. Value computed? leads to yes: Set Days since last activity; no: Leave unchanged. yes no Daily schedule: active list members Custom code: compute days since hs_last_activity_date Value computed? Set Days since last activity Leave unchanged

When to use it, when not to

Use it

  • Use it when reports, lead-scoring rules, or list segmentation need a numeric recency value instead of a raw timestamp.
  • Use it when the portal already has a reliable last-activity timestamp populated by engagement tracking (email opens, form submissions, calls logged, meetings booked).
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Skip it

  • Do not use it expecting a live, real-time counter. This value only updates when the scheduled workflow runs, typically once a day; between runs it is stale by up to that interval.
  • Do not use it as your only churn or engagement signal. Pair it with renewal-expansion category workflows for account-level churn scoring, this fiche is a data-quality building block, not a full churn model.
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The rest of this spec

Prerequisites · 4 items

Every property with its label, internal name, type and options, plus the assets the workflow needs.

Enrollment · 4 parts

The trigger, the criteria as ticked in the UI, the re-enrollment rule and the suppression list.

Steps · 4 numbered actions

Each action in order with its parameters, branches and delays.

Known pitfalls · 4

Traps seen in production, each with what breaks and what to do instead.

Test plan and UAT script · 2 cases, 3 variants

How to prove it works in a test portal, one case per branch, and a sign-off sheet.

Files · PDF, Markdown, JSON, CSV, code

The properties JSON creates the fields in one call. The workflow JSON documents the build. The custom coded action ships as a ready-to-paste .js file.

Install · 1 click, switched off

The installer creates the properties and the workflow, switched off, then opens a task for what it cannot create. Nothing is deleted, enabled or enrolled.

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