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Company rollup property: count of associated open deals (account visibility)

One of 565 written HubSpot workflow specs, by a collective of independent HubSpot consultants.

Professional

Seat pricing: Professional edition. To build it, a GTM Seat or an Ops Seat (an Ops Seat cannot create marketing emails or sequences). Per-hub plans: Sales Hub Professional.

Company2 stepsUpdated for HubSpot seat pricing
OutcomeEvery company record shows a live count of its currently open associated deals, so account visibility does not require opening the associated deals panel and counting rows.
Workflow mapreporting-alerts-021
Associated deal created, stage changed, or association changed leads to Rollup recalculates automatically. Rollup recalculates automatically leads to open_deal_count reflects current count of non-closed deals. Associated deal created, stage changed, or association changed Rollup recalculates automatically open_deal_count reflects current count of non-closed deals
Associated deal created, stage changed, or association changed leads to Rollup recalculates automatically. Rollup recalculates automatically leads to open_deal_count reflects current count of non-closed deals. Associated deal created, stage changed, or association changed Rollup recalculates automatically open_deal_count reflects current count of non-closed deals

When to use it, when not to

Use it

  • Use it on any portal where reps or managers routinely ask how many deals an account has open right now while looking at the company record.
  • Use it as an input to account-tiering or account-health scoring alongside other company properties.
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Skip it

  • Do not use it if deals are rarely associated to companies in this portal, for example a contact-only deal tracking pattern. The rollup will show 0 for most records and add no value.
  • Do not treat it as a substitute for the deals list itself when a rep needs deal names, amounts, or owners, not just a count.
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The rest of this spec

Prerequisites · 3 items

Every property with its label, internal name, type and options, plus the assets the workflow needs.

Enrollment · 4 parts

The trigger, the criteria as ticked in the UI, the re-enrollment rule and the suppression list.

Steps · 2 numbered actions

Each action in order with its parameters, branches and delays.

Known pitfalls · 4

Traps seen in production, each with what breaks and what to do instead.

Test plan and UAT script · 2 cases, 3 variants

How to prove it works in a test portal, one case per branch, and a sign-off sheet.

Files · PDF, Markdown, JSON, CSV

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Install · 1 click, switched off

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